Products

Three plans, one growth system

Every plan runs on the same platform. Start where you are today and unlock more modules as you grow. Your data comes with you.

01 · Starter · $99 + GST / month

Get connected and organised

Amplify Core + Amplify Ops

For businesses wanting to organise their customer communication and core digital processes. The foundations without the advanced sales and automation layer.

  • CRM, customer records and smart lists
  • Forms, surveys and website chat
  • Calendar bookings with appointment communication
  • Email and WhatsApp conversations
  • Basic automation and review requests
  • Invoicing, payments, basic reporting · unlimited users
Unified inbox with SMS, email and social conversations

02 · Pro · $299 + GST / month

Most popular

Capture. Convert. Automate. Scale.

Core + Ops + Lead + Flow + Scale

For businesses serious about systematically managing leads, automating follow-up and driving growth. This is the plan most established businesses land on.

  • Sales pipelines and opportunity management
  • Full workflow automation and behaviour-based journeys
  • Automated email and WhatsApp nurture, plus database reactivation
  • Funnels, landing pages and conversion journeys
  • Campaign management and social planning
  • Advanced reporting, dashboards, integrations and API

Add Unlimited AI: +$199 + GST / month

Pro with Unlimited AI is $498 + GST. Unleashed is $599 and adds Local, Learn and Ads on top.

app.amplifyhq.co.nz/conversations
Automated appointment reminder and follow-up messages
Memberships, courses and sales dashboard

03 · Unleashed · $599 + GST / month

Everything. Unlimited. One price.

Every Amplify module + Unlimited AI

For businesses that don't want to work out which modules they need. Core, Ops, Lead, Flow, Scale, Local, Learn, Ads and AI, with no additional Amplify feature upgrades.

  • Reputation management, review workflows and local listings
  • Courses, memberships, communities and customer portals
  • Ad Manager with Google and Meta tools, plus attribution
  • Unlimited AI across conversations, qualification and follow-up
  • Priority support and advanced setup assistance
  • Ongoing optimisation, with no Amplify feature upgrades to buy

The architecture

Nine modules behind the three plans

You buy a plan, not a menu. These are the parts of the system each plan switches on.

Amplify Core

Starter

CRM, contacts, forms, surveys, chat, email, WhatsApp and mobile access. The digital home of the relationship.

Amplify Ops

Starter

Calendars, bookings, reminders, estimates, invoices, payments and onboarding processes.

Amplify Lead

Pro

Pipelines, opportunities, lead stages, source tracking, tasks and sales activity history.

Amplify Flow

Pro

Visual workflow automation, nurture sequences, reactivation and trigger-based communication.

Amplify Scale

Pro

Funnels, landing pages, A/B testing, offers, attribution, dashboards and integrations.

Amplify Local

Unleashed

Review requests, reputation management, widgets, local listings and reputation reporting.

Amplify Learn

Unleashed

Courses, memberships, gated content, communities and customer portals.

Amplify Ads

Unleashed

Google and Meta campaigns, lead syncing, conversion tracking and retargeting audiences.

Amplify AI

Add-on / Unleashed

AI across conversations, qualification, booking, follow-up and review responses. Unlimited on Unleashed.

Optional NZ SMS integration

Traditional TXT/SMS functionality can be connected through ClickSend, including individual, bulk, automated and two-way SMS. A separate ClickSend account, subscription and usage charges apply. WhatsApp is included on every plan.

DIY Website Starter · via 3 Squared

Need a website too? Start with DIY.

A simple self-managed website module from 3 Squared, a sibling Back9 Digital sub-brand. It pairs with any Amplify HQ plan, not a fourth tier.

Learn about DIY websites

Not sure which plan?

Compare the three plans feature by feature, or tell us what you are running now and we'll point you at the right one.